FEEDBACK........

Keywords

1)Phallic Object

2)Voyerism

3)"Symbolic Annihilation"

4)Patriachy

5)Objectified

6)Laura Mulvey

7)Penis Envy

8)David Gaunlett

9)Sterotypes

10)"Pleasure of Looking"

11)Fetishization

12)Propp

13)Dasmel In Distress

14)Women are Passive, Men are Active

15)Feminism

16)Post-feminism

Arguments...

Newspapers/Magazines (print texts)-

page 3- negative represntation, magazines promoting more on appearence than education and careers. Rupert Murdock- promoting his male values and attitudes- male dominated, he's got the last word, everyone believes what a man says.

Film-

Stereotyped characters, needed for the audience to identify quickly what role the charcaters are playing- super mums, sex kittens, bimbos, all roles which show a man has control- nothing challenging. Mean Girls, Clueless- chick flicks, all about boys, sex, under control of a man- patriarchy. Charlie's angles and Lara Croft- tight clothes, skimpy shorts, sexy erotic object- furfills the male gaze, shows a man has the power and authority to objectify a women. She's the man- another text showing how a women needs to become a man to be accepted in society.

Adverts-

Focus on body appearence, domestic roles, passive, subservient, barely clothed- sex sells, draped over a man- showing the man has the power, they can do anything with a women and she'll do it. Dove and Lynx campaign, both owned by the same man- could you imagine a curvy big women in a lynx ad? the lynx ads shows how a man can use this product and he'll get a slim and sexy skinny women after him straight away.

EXTRA:

SITCOMS AND SOAPS-

knocked up teens, women always needing a man, FRIENDS- rachel and monica- typical roles, pregant, married, in the kitchen. The Simpson's- Marge is a typical housewife.

MUSIC-

Spice Girls and Beyonce- managed by men- showing they're in control, and their values will be promoted to the world- allowing men to believe it's ok to objectify a women, and they have no meaning compared to a man. Pussycat dolls- saying they don't need a man when they're dressed in skimpy revealing clothes. Twice as many men seen in music videos.

BOOKS-

Queen Bees and wannabees- how to become popular, how to get a man- promoting patriarchy. Female chauvinist pig- women being like men- showing how a women needs to be like a man.

ReSeArCh..

MoViEs...
Charlies Angels
Tomb Raider
Mean Girls
Clueless
(chick flicks in general)

Tv AnD AdVeRtIsInG...
Dove/Linx
Ladette to Lady
Simpsons
Friends

NeWsPaPeRs/MaGaZiNeS...
The sun- Page 3
Nuts
Zoo

WeBsItEs...
YouTube was generally important for looking at and analysing adverts..
www.thesun.co.uk - looking at the representation of women on page 3
www.nuts.co.uk - representation of women in a mans magazine
www.zooweekly.co.uk - again looking at the way in which women are represented in mens magazines